top of page

Our Story

Like many companies, Rhinogram was derived out of a need to solve a problem that had no current solutions. Rhinogram's birth story originates directly from our own practicing doctor, Dr. Keith Dressler. Dr. Dressler experienced the need for a compliant platform to communicate with patients that wanted to text his practice. Since its inception, the platform has been built out to be a feature-complete one-stop-shop with many functionalities that support the entire patient/provider journey. Our mission is to help providers. We have seen how inundated you are with clunky technology and outdated EHR systems that don't do everything you need them to do to effectively engage with your patients. Rhinogram sees the need to fix what so desperately needs to change in healthcare--providing practices solutions that allow you to focus on WHY you got into healthcare in the first place. Let's face it, you didn't get into healthcare to deal with antiquated technology, spend hours playing phone tag, or to try to piecemeal solutions together to fill in the gaps that are currently being ignored by the systems themselves. Let us handle the administrative care, so you can focus on the clinical care. Your team and your patients will be glad you did. 

Leadership

Leadership
dr-d-b&w.png

Dr. Keith Dressler​

FOUNDER + CHAIRMAN​

Dr. Dressler has 40+ yrs experience in orthodontics & entrepreneurship. He currently serves on the advisory board of the ATDA. In 2000, Dr. Dressler co-founded OrthoBanc, LLC currently serving  4,000+ healthcare providers. In 2020, he successfully sold OrthoBanc to OrthoFi. In 1998, Dr. Dressler co-founded Elite Physician Services, a national healthcare patient finance company. As CEO & chairman, Dr. Dressler grew the business before it became the Citi Health Card in 2003.

david - linkedin_edited_edited.jpg

David Erlichman

CHIEF EXECUTIVE OFFICER

David Erlichman is an experienced executive and strategist with a strong track record of leading high-growth companies through periods of transformation. With a career spanning technology, healthcare, and international development, David specializes in building structure, aligning teams, and driving operational excellence to scale organizations. Before joining Rhinogram, he advised and operated across multiple ventures, supporting both startups and established enterprises in achieving investor readiness, global expansion, and organizational turnaround. At Rhinogram, David is focused on accelerating growth, expanding market adoption, and guiding the company into its next phase of leadership in patient engagement. Outside of work, he enjoys exploring new ventures, mentoring future leaders, and spending time with his family.

_DSC0422small copy_edited_edited.jpg

Lisa Tammaro

VICE PRESIDENT OF OPERATIONS

Lisa brings a unique blend of technical knowledge, healthcare operations experience, product insight, and strategic leadership to her role as Vice President of Operations at Rhinogram. With a background spanning healthcare operations, entrepreneurship, software quality assurance, and product delivery, she brings a valuable perspective that bridges business strategy, technology, and customer needs to support the continued growth of Rhinogram’s patient engagement platform.

As Vice President of Operations, Lisa focuses on building operational discipline, increasing efficiency, and supporting sustainable growth. She has strengthened the company’s operational framework by bringing greater discipline to budgeting, contract management, processes, and execution while improving visibility, accountability, and decision-making across the organization. Her collaborative leadership style and deep understanding of healthcare workflows, technology, and customer needs enable her to drive improvements and deliver solutions that support both the business and the healthcare organizations Rhinogram serves.

Outside of work, Lisa enjoys spending time with her family skiing, hiking, and enjoying waterside activities.

wayne-b&w.png

Wayne Clay

CONTROLLER

Wayne has over 30 years in corporate management and human resources, including thirteen years with Fruit of the Loom and Dupont. The last 18 years he has found his niche as an executive in successful large-scale startups. Throughout his executive career, he has helped build organizations as diverse as Well Bred Boxer, a specialty clothing manufacturer, and Elite Physician Services, a financial services company for the medical industry.

Our Advisors

Medical Advisory Board

Michael Dragutsky, MD

Gastro One
Germantown, TN

Joe Haskins, MD

Anesthesiology
Lookout Mountain, GA

Scott Hodges, MD

Center for Sports Medicine and Orthopedics
Chattanooga, TN

David Holt, MD

Knoxville Orthopaedic Clinic
Knoxville, TN

Daniel D. Dressler, MD, MSc, MHM, FACP

Internal Medicine
Atlanta, GA

Stanley Dressler, MD

OBGYN Centre of Excellence
Chattanooga, TN

Debbie Eddlestone

CEO of Stern Cardiology
Germantown, TN

Matthew Kidwell, MD

UnityPoint Health - St. Luke's Hospital
Cedar Rapids, IA

Richard Krause, MD, FACG

ClinSearch Clinical Research Specialists
Chattanooga, TN

David Gallegos, MD

Greater Knoxville ENT Center
Knoxville, TN

David Gubin, MD

The Urology Group
Memphis, TN

Steve Gubin, MD

Stern Cardiovascular
Memphis, TN

Raj Narayani, MD, FACG, FASGE

Gastrointestinal Associates
Knoxville, TN

Michael Reed, MD

ENT Medical Services
Iowa City, IA

Allan Rosenbaum, MD, FACS

Greater Knoxville ENT
Knoxville, TN

Oral Health Advisory Board

Mike Allport, DDS

Today's Dental
Dayton, TN

David B. Carter, DMD

Clear Ortho Solutions
Augusta, GA

Bill Childress, DDS, MD

East Brainerd Oral Surgery
Chattanooga, TN

Richard Johnson, DDS, MD

East Brainerd Oral Surgery
Chattanooga, TN

Yan Kalika DMS, MD

Image Orthodontics
San Francisco, CA

Terrence Major, DDS

Chattanooga Dental Care
Chattanooga, TN

Karl Meyer, DDS, MD

Hixson Implant & Oral Surgery
Hixson, TN

Austin Roberts, DDS

Family and Implant Dentistry
Ooltewah, TN

George A. Souris, DDS, MSD

Richard Williams, DDS, MS

Michael Weathersby, DDS, MS

Jason Webb, DDS

Braces by Souris
Cleveland, OH

Orthodontic Department Head

University of Tennessee School of Dentistry

Smile Doctors
Ooltewah, TN

Webb Dentistry
Ringgold, GA

Edward J. Zuckerberg, DDS, FAGD

Painless Social Media
Los Altos, CA

bottom of page